OnePlus is not the same as it was before, or at least will not be for a long time. There is no way to deny this fact now that the former startup that belonged to the BBK group has joined its sister company Oppo. Both companies have merged some of their departments and workforce and we expect Oppo to slowly absorb OnePlus. Many facts point to this and one of the screaming ones is the development of a new operating system that will integrate ColorOS with OxygenOS. Even the latest OxygenOS 12 brings more ColorOS similarities than previous versions. The fact is that this change was probably one of the reasons that pushed Carl Faye into another adventure with her company Nothing.
Nothing has been announced as a wearable brand, lifestyle and smart products. However, several times after its announcement, the company acquired Essential, the company behind the controversial Essential Phone, and its patents. This move pointed to the fact that there is no denying that nothing will consider launching a smartphone in the future. It will not take much longer and the company is already developing a release phone in early 2022.
So far nothing has only one product – the ear nothing (1). That will change soon and a smartphone will soon join the company’s portfolio. This is not surprising. After all, Carl Faye’s experience with OnePlus proves that she’s a talented leader in the smartphone brand. Also, the company’s vital patents will give enough resources to launch its first smartphone. This is exciting, especially for fans of the OnePlus brand of recent days.
Nothing phone can fill the gap left by the old OnePlus
Another fact that confirms the launch of the smartphone is the announcement of a strategic partnership with Qualcomm. Interestingly, OnePlus used to be a strategic partner with the chipmaker. We do not know if this partnership is still ongoing because the company launched a MediaTek smartphone this year. Anyway, it confirms yesterday that the smartphone will not have a Snapdragon chip. The question now is whether this will be a flagship or an economical flagship.
We believe nothing will try to emulate and fill the shoes from OnePlus’ amateur hotspots on the flagship killer segment. After all, OnePlus has changed and become a mainstream brand. Nothing can fill this gap with a focus on hardware, affordable prices, and even software skin.
For now, there is no evidence to indicate what phone will be anything exactly. We expect the first details to leave the covers in the coming months. After all, it is almost impossible to keep secrets with the launches of new smartphones.